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Case Korja-Kumi

Strategic
marketing
partnership
builds
sustainable
growth

 

Comprehensive collaboration from e-commerce renewal to strategic planning and campaigning

Avalon and Korja-Kumi began their collaboration with an e-commerce renewal, which expanded into broader marketing partnership.

We built a marketing strategy by sharpening Korja-Kumi’s messaging, defining the brand’s tone of voice and visual identity.

We then built a distinctive campaign concept that comes to life in active ad campaigns on social media and Google.

Alongside consumer marketing, we have created a B2B marketing communications plan for Korja-Kumi.

The partnership is an example of how comprehensive marketing development creates sustainable growth – from strategic planning to the execution of operational marketing.